Social Media Management - Dr Luis Alberto Parra

Dr Luis Alberto Parra , needed to enhance its digital presence to attract and retain patients in a competitive market. The company sought effective digital marketing strategies to showcase its professionalism and excellence.

The main challenges were:

Managing client relationships to understand their goals and develop suitable digital marketing strategies.

Coordinating creative and strategic projects with the design, copywriting, web development, advertising, and audiovisual teams.

Developing and executing a social media strategy aligned with the client's needs and objectives.

Through strategic and collaborative efforts, the following results were achieved:

Follower Growth: Increased Dr Luis Alberto Parra's followers by 20% to 35% annually.

Improved Engagement: Boosted engagement rates from 0.9% to 1.5% annually.

These outcomes demonstrated the success of the digital marketing strategies and effective teamwork in enhancing the client's social media presence.