Ophelia is a concept project that’s objective was to meet the principles of logo design in the form of premium wine branding. The design concept took inspiration from John Everett Millais’ Ophelia, a Pre-Raphaelites oil painting based on Shakespeare’s Hamlet. Lending itself to the ethereal tone of the painting, the logo design asks the consumer to give in to this vintage Cabernet’s complexities.

Whether it be featured on bottle labels, business cards, websites, or even billboards, the final design is ready to use in any context due to its full scalability and limited color palette.

Typeface & Color Variations -

Final Logo & Label -