New Football Gameshow ⚽️
Lewis Dagnanleach
The brief 🗣
"We're launching a pilot episode of a new Football gameshow, we need to generate as many views as possible and build an initial audience to show people that this could be a successful show if it went to series!"
The response 🧠
We created 111 pieces of content over the course of 7 weeks, from reactive meme content to gameshow style videos outside of football grounds on game day.
The platforms 📲
TikTok, Instagram, Twitter, YouTube
The results 🥳
28M views across all platforms
41K new followers
Like this project
Posted Sep 26, 2023
"We're launching a pilot episode of a new Football gameshow, we need to generate as many views as possible and build an initial audience"
