Luxury Brand Design for Botaníque Aesthetics

Destinee

Destinee Rosemurgy

July 2024

Botaníque

Botaníque is a luxury aesthetics and wellness spa rooted in intentional care and holistic beauty. Their services go beyond results—creating space for self-connection, restoration, and lasting confidence. With a focus on inclusivity, empowerment, and long-term wellbeing, Botaníque redefines what it means to care for your skin and body.
Scope of Work:
Signature Brand Design
llustrations: Julie Vornholt Photography: Ember + Birch

Creative Direction:

The creative direction for Botaníque was guided by a desire to blend modern luxury with grounded, nature-inspired beauty. Rich, botanical tones and custom floral illustrations bring depth and softness, while clean yet elegant typography reflects a sense of calm authority. From texture to tone, every brand element was crafted to support a soothing, elevated experience—one that feels indulgent without being loud, and deeply personal without being overly polished. Botaníque’s brand invites clients to feel held, seen, and celebrated in their natural beauty.
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Posted Nov 5, 2025

Developed a luxury brand design for Botaníque, an esthetics business focusing on holistic beauty.