Branding & Website | Actarius

Actarius approached us with the intention to develop a brand that aligned to their vision, to help their clients achieve more and make better decisions by following their guidance as their business and legal partner.

We devised a strategic, 1-hour workshop with the team so we could understand their objectives and how to convey a strong mission. I led the strategy phase, and generated an extensive brand strategy document in order to cohesively present the best approach for the brand's digital touchpoints.

I developed a brand strategy document containing all essential assets, such as their mission, vision and other important brand assets, so they could have a clear vision on how to apply their brand.

Once I presented my ideas for the final branding concept, the team chose one option and I proceeded to generate the entire brand guidelines in a handy PDF document within Figma.

I developed the Style Guideline based on the brand assets, in order to generate components to be used in the website.

I compiled the content and organized it in dynamic wireframes, making sure all sections and all the information was properly structured.

I finalized the design in Figma and once it was approved by the Team, proceeded to develop a responsive website in Webflow. You can visit it here: https://www.actarius.lu/