Logo Design - Long Beach International Film Festival (LBIFF)
Murtaza Jivanjee
The Long Beach International Film Festival is a dynamic, competitive festival presenting awards in diverse categories. It features 50+ international films, spanning feature-length narratives, documentaries, shorts, animations, and student films.
Client - The Long Beach International Film Festival
Scope - Visual Identity
Industry - Film
Designer
Murtaza Jivanjee
Photo Courtesy by LBIFF
Brief:
Design a captivating logo for the Long Beach International Film Festival, embodying the cinematic spirit, and coastal vibes, and capturing the vibrant essence of a film festival.
and also be iconic, and memorable.
Solution:
In designing the Long Beach International Film Festival logo, The approach is thoughtful, merging cinematic brilliance and urban sophistication. The gold and blue color palette enhances, adding vibrancy and coastal charm. The logo captures the festival's dynamic spirit, resulting in a visually striking and meaningful representation of this vibrant event.
Photo Courtesy by LBIFF
Typography and Colors
Designing the Long Beach International Film Festival logo, I aimed for a cinematic, brilliant, and dynamic feel, reflecting the festival's contemporary spirit. The Gold-blue color palette signifies purity and professionalism, while the serif black letter typography exudes a modern and mature vibe.
Logo Applications
The predominant application of the logo was in Out-of-Home (OOH) and product-based contexts, given the emphasis on festival-centric branding requirements.
Photo Courtesy by LBIFF
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Posted Nov 13, 2023
The Long Beach International Film Festival is an annual celebration of storytelling through cinema, held in Long Beach and Rockville Centre, New York.
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