MindHeart | Visual Identity

Oleg Coada

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Figma
MindHeart is a scientific consulting firm that offers transformative and healing evidence-based research, seminars, and curricula grounded in the intersection between mindfulness and the “Science of Social Justice”™ neuroscience-based framework for healing intergenerational trauma developed by Dr. Sará King.
Billboard posters
Billboard posters
The MindHeart new logo
The MindHeart new logo

Challenge:

I got an email from the guys at Culture Touch to help them with a logo and visual identity for one of their clients, MindHeart Consulting. The main idea of the logo was to combine the symbols love + brain + tech, to represent the mission of the company and the services provided by the Dr. Sará King

Solution

The solution came from the original idea. In the logo, I combined the heart and neuron symbols to represent the combination of love and technology.
The MindHeart new logo
The MindHeart new logo
Branding on products
Branding on products
Instagram story
Instagram story
Business card
Business card
Different backgrounds
Different backgrounds
Image style
Image style
Poster
Poster
Signboard
Signboard
Brandguidelines
Brandguidelines

Services:

• Art Direction
• Logo System
• Visual Identity
• Brand Guidelines

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