Golf Appeal Market Research in Vietnam market
HANG LAI
My client's from Janpan, aims to launch Golf Apparel and Equipment in North Vietnam. He tasked me with conducting a survey to gather essential information
Pricing strategy Specifically researching Golf Apparel from Korean and Japanese brands available in Vietnam (both online and offline).
Market Trends, demand: Identifying the most utilized and potentially profitable products in the Vietnamese market.
Product styles: Investigating why people love brands, considering customer behavior, location and habit through surveys and Meta community groups.
Over 3 weeks, I made 3 reports covering an overview of market trends, pricing strategy of brands and product styles.
Like this project
Posted May 7, 2024
My Japanese client plans to open a store in North Vietnam. Surveys focused on Vietnamese and expat golf apparel and equipment users.
