Writing SEO-Optimized Blog Posts for a SaaS Company
As a Content Writer, I was tasked with writing blog posts ranging from how-to guides, software comparisons, grammar lessons, and guest posts.
Each post was optimized for on-page SEO, complete with complementing meta descriptions and article summaries. Articles achieved a 98% with targeted keywords and ranking position.
When writing blog posts I prioritize three (3) things:
Building a cohesive and compelling narrative
Making the information easily digestible, comprehensive, and supportive of the reader taking the intended action
Adhering to the brand's tone and sty;e
Here are a few of my articles below and be sure to check out my complete writing portfolio https://authory.com/AshleighFerguson-2
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Posted Apr 11, 2023
Created blog content that increased organic traffic by over 50%, improved search engine rankings, and established the brand as an authority in the writing space
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