The Sizzle | Custom Ecommerce Build with Interactive Pack Builder
I partnered with Zack Mazur to build the ecommerce experience for The Sizzle, an all-purpose artisan sauce brand sold in three heat levels: Mild, Original, and Extra Hot. The goal was a store that matched the bold, craveable personality of the product and made buying fun, not a generic product grid.
I built the site on Squarespace for easy content management, then custom-coded an interactive Build Your Own Pack tool using JavaScript, jQuery, CSS, and HTML that goes well beyond native Squarespace functionality. Customers drag bottles into a carrier, mix and match any combination of flavors, and watch pricing update live as they build their 3-pack or 6-pack. The tool supports one-time purchases and subscribe-and-save, with free shipping on larger packs.
The result is a distinctive, hands-on shopping experience that reinforces the brand and turns pack-building into part of the fun, while supporting both one-time buyers and recurring subscribers.
What I delivered:
Bold, appetite-driven ecommerce design on Squarespace
Custom-coded Build Your Own 3-Pack and 6-Pack tools with drag-and-drop bottle selection
Live pricing that updates as customers build their pack
One-time purchase and subscribe-and-save options
Custom JavaScript, jQuery, CSS, and HTML layered beyond native Squarespace capability
Responsive, mobile-friendly shopping experience
Zack was a pleasure to work with, clear about his vision for the brand and genuinely invested in giving his customers something memorable. It was a fun project that let me blend clean ecommerce design with real custom development, and I'd happily build with him again.
0 likes · 6 views · Sep 23, 2026
Developed custom ecommerce site and pack builder tool for The Sizzle.
