GTM for AI-based SaaS Solution

Joe Rizzo

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Digital Marketer

Email Marketer

Marketing Strategist

Salesforce

Unbounce

Assisted client team with their go-to-market efforts for their new AI-based SaaS solution.
· Created all messaging and outreach strategies for the pharmaceutical market.
·       Generated $2.9M in pipeline opportunities over a 5-month period.
·       Modeled an ROI as a foundation for creating a value proposition.
·       Conducted market research to assist in message creation: value props, positioning, and pitches.
·       Wrote/produced various content, including white papers and videos.
·       Created all lead gen efforts and reporting, including establishing all objectives by tactic.
·       Advised company on seed fundraising efforts and participated in the process.
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Posted Feb 12, 2024

Assisted client team with their go-to-market efforts for their new AI-based SaaS solution. Generated $2.9M in pipeline opportunities over a 5-month period.

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Digital Marketer

Email Marketer

Marketing Strategist

Salesforce

Unbounce

Delivered GTM and Digital Marketing Strategies to B2B Clients
Delivered GTM and Digital Marketing Strategies to B2B Clients
Brought a New Company to Market
Brought a New Company to Market