National Architectural Prizes 2023

"I like ruins because what remains is not the total design, but the clarity of thought, the naked structure, the spirit of the thing." - Tadao Ando.

This project probably has been my most memorable one which marks my very first job with the design team during my internship at Marmedia.

We were given the brief to design an identity system for an annual awards for the best architects in the prestigious Kien Vang organization. According to them, an overall ambience baring a sense of “architectural space” would be pretty much appreciated.

Therefore, I along with the design team together thought about utilizing the architectural aspect itself into designing the key visual for the awards which would be held at Metropole Hotel.

To further elaborate, the previously said aspect here is the arrangement of architectural space, such as how rooms are arranged in a building, or the way that the architects organize the layout of each floor, or even the interior layouts in a certain setting. Combining that with the abstract lines, the use of squares as well as warm, neutral colors created a fair touch of Vietnamese culture.