Loping Crow Distillery
MICHAEL DEAN STUDIO
LOPING CROW Distillery is a small batch, hand-crafted, no shortcuts distillery located in North Carolina. When the team at Loping Crow first reached out, all that existed was an initial logo concept that they liked. Again, we as a team listened twice as much as we talked. In that, we discovered they were open to a fresh new approach. So, that’s exactly where we began...refreshing the logo. Once that cornerstone was set, the label exploration process could start. Loping Crow knew what they liked and didn’t like. But were careful to not put the creative team in a box. When all was said and done, the final product presented was a culmination of the give and take process. And a timeless, classic product that LOPING CROW Distillery can be proud of and that will stand the test of time. Five generations strong.
INSTAGRAM POST FOR THE NEW BACKROADS BOURBON
FULL LINEUP FROM LOPING CROW DISTILLERY
HOLIDAY PRIVATE LABEL COLLABORATION
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Posted Dec 4, 2024
Comprehensive Branding Identity System including logo redesign and label design for their full line of premium spirits.
