Packaging Design Process Showcase

As designers, we often showcase our final products through stunning studio photography or CGI, focusing on those hero shots that captivate audiences. For the majority of audiences, this is sufficient. However, decision-makers and those in the know sometimes seek more. Recently, a potential employer surprised me by requesting schematic images of my design process rather than the finished artwork. This unique ask in my experience - that I welcomed - signaled a deeper interest in assessing my capabilities. In response, I compiled a comprehensive deck featuring a selection of my packaging designs from the past few years.