I analyzed 500 websites. The cost of slow loading? Shocking....
Nayem khan Antor
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Posted Jan 22, 2026
I analyzed 500 websites. The cost of slow loading? Shocking. Load time vs revenue (per 1,000 visitors): 1 second = $5,000 ✅ 2 seconds = $4,200 (-16%) ⚠️ 3 se...
I analyzed 500 websites.
The cost of slow loading? Shocking.
Load time vs revenue (per 1,000 visitors):
1 second = $5,000 ✅ 2 seconds = $4,200 (-16%) ⚠️ 3 seconds = $3,100 (-38%) 🔴 4 seconds = $2,000 (-60%) 🔴 5+ seconds = $800 (-84%) 💀
Every extra second costs you THOUSANDS.
Real example: Site with 10,000 monthly visitors → 1s load time: $50,000/month → 3s load time: $31,000/month → Loss: $19,000/month = $228,000/year
Just 2 seconds slower.
Industry breakdown:
E-commerce: 2.8s (losing 34%)
SaaS: 3.2s (losing 42%)
Healthcare: 4.1s (losing 55%)
Real Estate: 3.9s (losing 51%)
The opportunity is MASSIVE.
Test your site: pagespeed.web.dev
What's your load time? 👇
Nayem