A Regal Logo Design for Sports Media

Khaliyah

Khaliyah Barber

Project Overview:
She designed a bold and regal logo for Klutch Kingdom Media, a social media club focused on reviewing sports and entertainment events. The client envisioned a design that represented basketball royalty and had the elegance of a seal. She incorporated a color palette of black and gold as the primary colors, with red and purple accents to symbolize the client’s connection to basketball culture and their favorite player, LeBron James.
Design Objectives:
• She aimed to create a logo that embodied the prestige of basketball royalty.
• She ensured the design would reflect the style of a seal for a professional yet impactful look.
• She infused the design with personal touches inspired by the client’s vision and their favorite athlete.
Design Process:
Her approach to this design was rooted in intentionality, ensuring every detail carried meaning. She began by crafting a shield as the foundation of the logo, adding a crown to symbolize basketball royalty and prestige. The four gems within the crown represent LeBron James’ four championship rings, a tribute to the client’s admiration for the player. She incorporated the colors red, purple, and gold to reflect the teams he played for (Lakers, Heat, and Cavaliers), seamlessly tying the design to basketball heritage. The black and gold palette provided a luxurious and commanding feel, while the typography was carefully chosen to exude confidence and professionalism.
Outcome:
Her final design successfully captured the spirit of basketball royalty while creating a strong visual identity for the brand. The logo’s versatility allows it to stand out on social media platforms, marketing materials, and beyond. Every detail, from the crown to the gems and colors, reflects the client’s vision and passion, creating a purposeful and visually striking representation of Klutch Kingdom Media.
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Posted Feb 7, 2025

Khaliyah collaborated with a social media club for a regal logo for Klutch Kingdom Media, that focuses on reviewing sports and entertainment events.