WICK Brand Identity

Haley Helmold

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Figma
Notion
unsplash

Wick is an all-natural soy candle & wax brand that wanted a logo that was traditional to its roots. The vibe of this branding was classic, moody & elegant.



We used a classic serif font & made it look like a melting candle. The color palette is simple & organic like their products & the photography style is dark & moody.



WICK- Brand & Web Design + Packaging Design



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