Copy & Strategy Director (Freelance)

Carolyn Bothwell

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Brand Strategist

Copywriter

Copy Strategist

As a freelance copy & strategy consultant, I've worked alongside legacy brands and CPG start-ups to drive purpose-driven strategy and content.
Select Clients:
Nike, Calvin Klein, Khaite, Summer Fridays, OSEA, OUAI Haircare, Living Proof, Conde Nast, Macy's, Sperry, Bermuda Tourism Authority, Beekeeper's Naturals, Bon Appetit, Poppi, Eventbrite, Gilt, Grove Collaborative, Hopper, InBloom, Once Upon a Farm, ORA, Rue La La, Skinny Dipped, THE WELL, Patchology, Thrive Market, Wayfair, All Modern, AVEC, Native Pet
Core Competencies Include:
Brand strategy, holistic market research, creative content strategy & roadmapping, brand positioning, copywriting & narration guidelines, scriptwriting, product curation, strategic partnerships
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Posted Dec 14, 2023

As a versatile strategist & writer with an understanding of the zeitgeist and digital landscape, I've worked across fashion to wellness industries.

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Brand Strategist

Copywriter

Copy Strategist

Copy Director (Freelance)
Copy Director (Freelance)
Copy Director (Freelance)
Copy Director (Freelance)