Copy Director (Freelance) by Carolyn BothwellCopy Director (Freelance) by Carolyn Bothwell

Copy Director (Freelance)

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Carolyn Bothwell
Streaming live from the heart of Manhattan, Macy’s Live blends e-commerce and entertainment to bring you 4+ fresh episodes weekly. Each segment offers an aspirational yet attainable, curation of products, centered around an editorial theme. Presented with The Macy's Innovation Award for 2022

0 likes · 12 views · Dec 14, 2023

I helped launch Macy's Live shopping platform alongside a team of senior creatives. I provide editorial strategy and oversee all scripts for our 4+ episodes/wk

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