Geneva Tourism | UGC Creator/Influencer Partnership
Sarah Nourse
Project: TikTok Video Promotion for Geneva Resort City Campaign
Background:
Conceptualized, shot, and edited a dynamic TikTok video promoting Geneva as a premier summer destination as part of the "Geneva Resort City" campaign.
Project Goal:
To create engaging visual content that highlights Geneva's attractions and amenities, driving interest and encouraging travel to the city during the summer season.
Strategy:
Develop a vibrant and informative video that showcases the beauty and unique offerings of Geneva, appealing to potential travelers looking for summer getaway options.
Process:
Crafted a compelling storyline to effectively capture Geneva's summer attractions and activities.
Managed the entire production process, including scripting, filming, and editing, to ensure a polished final product.
Shared the video on TikTok, leveraging trending hashtags and engaging visuals to maximize reach and engagement.
Outcome:
The video successfully promoted Geneva as a desirable summer destination, garnering 178k views on TikTok and enhancing awareness of the city’s offerings among potential travelers.
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Posted Oct 28, 2024
I conceptualized, shot, and edited a TikTok video promoting Geneva as a summer destination under the "Geneva Resort City" campaign.
