Travel agency
Abdulaziz Ruzmatov
Express Parvoz - Travel agency
We spent $2,500 ($2,100 on gifts, $400 on ads, and ManyChat fees) and sold 240 tickets at $1,200 each, generating $288,000 in revenue.
ROI:
ROI = ($288,000 - $2,500) / $2,500 × 100 = 11,420%
We also gained 50,000 Instagram followers, 210,000 Telegram users, and 120,000 client contacts with names and locations.
Our mission
Our mission was to gather followers and sell tickets to clients. We focused on customer development and, after conducting research, we found that using a webinar method would yield the best results. We then analyzed the money spent on this approach. Here's a breakdown of the costs:
Gifts: $2,100
Ads: $400
Monthly cost of ManyChat
We spent this amount, and in return, we sold 240 tickets, with each ticket priced at $1,200.
ROI
Total spent: $2,100 (gifts) + $400 (ads) = $2,500
Total revenue from ticket sales: 240 tickets × $1,200 = $288,000
ROI = ($288,000 - $2,500) / $2,500 × 100 = 11,420%
Additionally, we gained over 50,000 followers on Instagram and over 210,000 users on our Telegram bot. The most valuable outcome was obtaining over 120,000 client contacts, including names and locations.
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Posted Dec 18, 2024
We spent $2,500, sold 240 tickets for $288k, and achieved 11,420% ROI. Gained 50k Instagram followers, 210k Telegram users, and 120k client contacts.
