This project involved the complete redesign of the digital presence for Galicine, a independent cinema. The primary objective was to translate the unique in-person movie-going experience into a visually immersive online platform, driving user engagement and ticket sales through a captivating interface and streamlined functionality.

Going to the movies is an immersive experience, but Galicine's old website didn't reflect that. The challenge was to elevate the brand's image, moving from a utilitarian aesthetic to a high-impact editorial identity. The goal was to create a "dark theater atmosphere" right from the browser. It had to balance promoting major commercial releases ("blockbusters") with a sophisticated tone that would also appeal to art-house film lovers, using design to restore the ceremonial value to the experience of going to the movies.

I designed a native "Dark Mode" interface to replicate the cinema atmosphere and make the movie posters vibrate on screen. In Figma, I built a modular card system for the movie listings that solves the biggest user pain point: viewing showtimes and buying tickets at a glance, without unnecessary clicks.