Visual Identity Brand Design for Wellness Coach

Bria Harlow is a Holistic Wellness Coach who helps women to live a healthier life by restoring their relationships with foods in holistic approaches.

The visual identity design includes a logo suite, color & font system, as well as business card and Instagram post designs. The brand experience takes inspiration from women's femininity and also embraces the elegance of nature.

The concept for the primary logo is using the client's own name with modification and addition of some natural elements, which results in a simple, clean, elegant, trustworthy feel.