Before: Originally a card-based offers platform exclusively for women, Basis focused on providing financial perks and rewards.
After: The redesign transformed Basis into Basis Foundation — a Women Finance NGO dedicated to guiding and educating women on financial literacy. The updated platform focuses on empowerment through knowledge, offering workshops, resources, and community support to help women make informed financial decisions.
This redesign reflects a mission-driven approach, creating a space where women can learn, grow, and thrive financially. It's more than a website; it's a step toward closing the gender gap in financial knowledge and independence.
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Redesigned Basis from a card-based offers site to a Women Finance NGO, now empowering women through financial education, resources, and community support.