Ofi Wallet is a crypto wallet exploration project aimed at making digital assets more accessible to both beginners and experienced users.
The Goal
Design a wallet that feels simple, secure, and friendly; a product that helps users learn more about crypto as they use the it and makes crypto less of a gamble and more of a tool.
My Approach
Research: I looked into user behaviors and found that most people know about crypto but don’t actively use it because of fear of loss, fraud and complexity of the concept.
Design Direction: I started by creating a logo design, the style guide and other brand assets for the product. For the app design direction, I focused on onboarding, visual cues, and gamified learning to make the experience intuitive.
Key Features:
Beginner-friendly onboarding
Market movers section for quick insights
Portfolio and assets tracking
Easy swaps with transparent flows
Lessons
Balancing security with simplicity.
Transparency builds trust
Gamification boosts engagement
Conclusion
Ofi Wallet was an exploration in making crypto less intimidating and more human.
This project reminded me that great fintech design isn’t about packing in features, it’s about giving users clarity, confidence, and control every step of the way.