Trust Up
Isaac Bartlett
Trust Up is a community-driven platform designed to enhance
access to local resources and foster collaboration among individuals,
organizations, and communities. Established in 2022 as a Low Profit
Limited Liability Company (L3C), Trust Up originated from the "Kingston
Resilience" initiative during the COVID-19 pandemic in Kingston, New York.
The platform aims to bridge gaps in resource accessibility by uniting various forms of informal economic activities—such as gifting, sharing, and local currency—into a single, inclusive system.
Services
Web Design
Challenge
Our team had to find a stylistic approach to the website that would effectively uncover the benefits of the financial service for the businesses in a friendly and engaging way through thoughtful content arrangement and visuals, setting a friendly emotional appeal. Also, we implemented the website while keeping up smoothly with all the design details.
What I Did
Reimagined the visual identity to reflect TrustUp’s premium and professional positioning
Designed a clean, modern UI tailored for high-net-worth individuals and business owners
Simplified site architecture to improve clarity around trust services and offerings
Created custom illustrations and subtle animations to enhance user engagement
Built a scalable, easy-to-manage CMS for seamless content updates
Focused on a trust-building user experience with clear messaging and intuitive navigation
Optimized for mobile responsiveness and fast performance across devices
Like this project
Posted Sep 16, 2025
Trust Up is a community-driven platform designed to enhance access to local resources and foster collaboration among individuals, organizations, and communities
Likes
5
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Timeline
Jan 1, 2024 - Jan 16, 2024
