The Method Podcast centered around the creative industry stems from the belief that students are often left in the dark when it comes to understanding this field. This knowledge gap can put graduates at a disadvantage, and we sought to address this issue by creating the Method podcast. The podcast serves as a platform for professionals to shed light on each avenue of the creative industry and answer viewers' questions.

In our quest for a distinctive color palette, our goal was to set our client apart from the multitude of podcasts out there. After careful consideration, we settled on these specific colors because we believed they effectively conveyed the podcast's lighthearted and creative essence.

Students and recent graduates are our target audience and in order to create a more relatable brand identity I decided to put a twist on the repetitive windows error tabs as I know it's something most students have had to deal with. By using our vibrant colour palette we added our personality to these brand assets and allowed us to present information with our own unique flair.