Innovative Branding and Design for Yaba

Yaba is a bold, innovative pickleball company aiming to stand out in the competitive sports market. I designed their logo, branding, and paddle designs to reflect their forward-thinking ethos. The logo features a sleek, modern font built to rival industry giants, complemented by a versatile running-man monogram that represents all sports, not just pickleball. For the branding, I chose dynamic gradients to keep the visuals fresh yet timeless. The paddle designs are sleek, futuristic, and a standout in the market—truly unlike anything else out there. Yaba is where sport meets cutting-edge design.