Brand Design and Concept for a Food Startup (Ulalá)
Milena González
ULALÁ, a culinary startup born in Mexico City, is the brainchild of three friends united by their love for exceptional ice cream. Currently working in renowned restaurants, they set out to pursue their passion by creating artisanal frozen treats using only the finest seasonal produce.
In their quest for perfection, ULALÁ took a unique approach. With samples in hand, they ventured to other esteemed eateries, introducing their creations to those who truly appreciated the art of good ice cream.
Its vibrant and captivating design, bursting with bright and bold colors, stands as a true testament to its uniqueness in the market. With packaging and aesthetics like nothing else seen before, ULALÁ captures the essence of joy and celebration, inviting ice cream enthusiasts to indulge in a multisensory experience.
Today, ULALÁ stands as a testament to their unwavering dedication. With each scoop, they invite you to embark on a remarkable journey, savoring the wonders of artisanal ice cream redefined.
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Posted May 18, 2023
I led ULALÁ's creative journey, crafting their unique brand, illustration, creative direction, and social media presence, making their artisanal ice cream shine
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