Impulse Wellness, a health and wellness company, felt its website was outdated and needed a refresh to attract new leads and provide a digital means for customers to buy products.

The site’s look and feel no longer matched the maturity of the company (evolving from startup to established organization).

The website contained outdated goals and information.

Impulse wanted to showcase progress on key milestones.

The site needed a digital storefront to allow customers to order products.

Imaginex rebuilt the website to preserve the visual elements the team already liked while elevating the brand’s professional reputation. The new site retains the original landing page’s theme and introduces new components, refined copywriting, and SEO best practices to present a seamless, credible user experience end to end.

A qualified lead for the high-ticket flagship product was captured within the first week of launch.

The new digital storefront supports both single orders and bulk orders for larger organizations.

A style guide and training enable the team to maintain brand consistency.

New posting workflows for storefront items are aligned with existing systems for easier adoption.

https://www.impulsewellness.org/