Tienda y Taller - Furniture Collection Showcase

The client needed a way to present and sell the first furniture collection of her brand without producing physical pieces in advance, since all items are made to order. The goal was to create a striking visual system that would highlight the design of each product, attract attention, and communicate the brand's identity through an unconventional presentation.

Together with a collaborator, we proposed building a surreal digital environment where the furniture could be showcased in a distinctive and memorable way, standing out clearly from its surroundings.

We designed and built a surreal gallery set in the middle of the ocean, surrounded by abstract landscapes and reflective, pink-toned materials. The contrast between the environment and the furniture allowed each piece to become the focal point, emphasizing form, proportions, and materiality.

The project followed a structured process, starting from architectural references and hand sketches, moving into 3D modeling in Blender, and finishing with lighting, color, and atmosphere developed in Unreal Engine.

The final renders gave the client a strong visual tool to present the collection, generate interest, and start taking orders without the need for physical prototypes. The result was a flexible, striking showcase that helped launch the brand's first line and communicate its identity with clarity and impact.