Brand Awareness + Promo Content

Telling Community Stories Through Video

Client: Hand Heart and Soul Project | Nonprofit Organization

Service: Video Editing, Content Strategy, Recap Video Production

The Hand Heart and Soul Project is a nonprofit that focuses on gardening eduaction and workshops, nutrition education, cooking workshops hosts events that center wellness, education, and community care. They needed a way to document and share these experiences in a way that was vibrant, community-centered, and easy to repurpose across platforms. My goal was to help amplify their mission visually—through short, powerful videos that reflected the energy and impact of their work.

I worked closely with the team to edit and produce short-form recap videos and social content that highlights their mission and engages the community.

Event Recap Reels — Highlighting key moments, community engagement, and the atmosphere of each experience like the back to school events, local food distribution

Promotional Edits — Short-form teasers and invite-style videos to promote upcoming events

Storytelling Edits — Compiling interviews, testimonials, and spoken word moments that shared the “why” behind the work

Vertical Video Formats — Ready to post on Instagram Reels, TikTok, and YouTube Shorts

Edited recap videos using raw footage provided by the team

Music selection and editing that matched the vibe of each event

Strategic pacing, transitions, and cuts for social-friendly storytelling

Branded reel covers for a cohesive social feed

Guidance on video structure and how to best position content for visibility

The content helped the organization reach a wider audience, get more eyes on their events, and continue to build community online in between in-person gatherings. Each video gave people a glimpse into the joy, purpose, and intentionality behind every event.