Screenable Social (Social Marketer)

Jasmin Nakamichi

Marketing Strategist
Social Media Marketer
Social Media Manager
Adobe Illustrator
Instagram

About the Project

Social media marketing strategy, copywriting, and graphic design for Screenable, the free video interview platform, during my 6 month tenure with the team. Content ranged from graphic design assets, videos, podcasts, and content writing.
Project Overview
A video interview platform designed to streamline applicant screenings, Screenable is an independent startup looking to grow their client base and attract investors. Through social media marketing, a cohesive content strategy, and consistent written, video, and design output, I helped grow the brand from a free online resource to managing paying clients. As the sole US employee, I manage all aspects of the US targeted posts and accounts.
Screenable by the numbers
57% engagement growth (June 2020 - December 2020)
60% reduction in recruitment costs
3 steps to platform use

My Contributions

Social Media Strategy
Asset Management
Graphic Design
Content Writing + Editing
Self-taped Video
Podcast Episode Recording
Screenable was a great first-time go at international project management. With team members in locations like Canada and the UK, this experience taught me how to manage my independent + collaborative projects across locations and time zones. They also maintained strict visual guidelines, which included templatized assets to utilize in my designs.
Check out a few of my social media assets below 👇

2021

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