Brand Identity & Website for Craft Knife Company

Jack Redley

Webflow Developer
Spline Designer
Figma
Spline
Webflow
Clement Knives has an incredibly beautiful artistic product so I created a website that showed that off fully.
Check out the website here:

The Process

1) Design

Clement knives was a personal project - I found a website from an incredible craftsmen and thought it would be fun to re-do his website as a landing page to explore what it could look like. As a result, I re-branded using a more gothic looking type face, a pop of bright colour but mostly dark brand identity.

2) 3D Design

The knives were fun to make - with different shapes, colours and handle textures. The knives were quite heavy to load on the website so I had to simplify them by deleting lighting effects.

3) Development

The website was developed on Webflow to make it sexy. Since Spline embeds on Webflow, it works well on both desktop and mobile.

Check out the full project on my website here: https://www.jackredley.design/work/clement-knives
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