Cesar Kitchens UX/UI design

Cesar Cucine is an italian kitchen makers brand. With a luxurious positioning, the company needed a new website that would engage their audiences made by interior designers, architects and high spending home owners.

I worked together with Cesar's designers duo García Cumini to create a coherent experience with the rest of the brand's assets. Content design took over most of the planning for the need of the company to communicate the brand's heritage and experience in the design field. We designed an experience that could satisfy the needs of all main targets. Architects and interior designers have access to both practical tools and inspirational content. Home owners could access "Homes" that showcased beautiful examples of the kitchens in real homes. The project was so successful that the website still exists today after 6 years from its launch.