Email Content Writing and Design for Home Furniture Store
Billyann Kramer
Worked with Feels Like Home furniture and decor store on creating automatic emails sent to new subscribers as well as a promotional email promoting their new line to a segmented group. I wrote the copywriting for the email as well as designed the layout of emails using brand images and colors.
Approach:
- Understand brand and audience by doing a deep dive into brand's personality, values, and tone to create content that resonates authentically with target audience.
- Craft compelling subject lines to pique curiosity and increase open rate. No clickbait, just tone that resonates with the audience.
- Write engaging email copy with clear messaging and leads to action. Easily digestible while engaging the reader with tone that aligns with brand.
- Designing content with visual appeal that enhances the written content. Always optimizing for mobile devices.
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Posted Jun 9, 2024
Worked with furniture and decor store on creating automatic emails sent to new subscribers as well as a promotional email promoting their new line.
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