As someone who's been involved in the coffee industry for eight years, this collaboration with United Strangers Coffee is as seamless as it gets.
I've been able to create some fun and exciting designs alongside fellow designer Annika McFarlane. These designs improved brand awareness and fostered a sense of community.
✹ Creative Services ✹
Custom illustration
Stationery & packaging
Social media marketing
Apparel design
✹ Signage ✹
Art Direction & Illustration by Claire Pratt
This summer (2023), we made efforts to encourage the sales and consumption of non-alcoholic beverages. We are lucky to now have so many fun, canned mocktail options as well as non-alc beers and more!
This initiative in support of reeling back alcohol consumption was made fun and quirky by this banner of mocktail characters cheer-sing mini versions of themselves.
✹ Stationary ✹
Business Cards
Layout Design and Concept by Claire Pratt, Illustrative Characters (i.e. people, trees, coffee) by
Christmas Card
Layout Design and Concept by Claire Pratt, Illustrative Characters (i.e. people, trees, coffee) by Annika McFarlane
Postcard
Layout Design and Concept by Claire Pratt, Illustrative Characters (i.e. people, trees, coffee) by Annika McFarlane
Go with The Flow Merchandise Line
We wanted to make a statement with the first launch of a proper apparel line. This line includes custom Fellow mugs, hoodies, shirts, socks and running caps. This line was intended to be streetwear inspired with nods to United Strangers fun & outdoorsy nature.
Along with the design of the pieces, I was also able to art direct and shoot the entire apparel line.
Go with the flow buddies - All designs and illustration by Claire Pratt
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Posted Dec 16, 2023
Created merchandise, apparel, signage and stationary for United Strangers Coffee, a community hub nestled at the base of the North Shore Mountains.