Identity, website and design system for Solar Energy Company
Mari Slaastad Birkelund
Brand Designer
UI Designer
Adobe Illustrator
Figma
This was a semester project during my studies.
SolarSmart is a company that not only sells solar panels but is also dedicated to educating society about the benefits of renewable energy and its far-reaching impact. My assignment involved creating their visual a brand identity, website and design system.
The thought process behind the visual identity was to capture trust, responsibility and sustainability. The watermark in the logo shall symbolise the sun as well as the solar, by combining shapes and patterns.
The aim was to create a balance between selling solar panels as well as providing and educating visitors.
