1 Instagram Post = 3 000$
Alina Belferman
After reading the «contest on Instagram», you probably immediately thought how much time and resources you need to spend on it. Checking comments, subscriptions, marks in stories from each participant is not a pleasant thing to do.
Now imagine thatyou can run a contest by spending a minute posting and 5 minutes running the results.
Don't believe? Now I'll prove it.
Let's look at the mechanics of the contest that earn more than 3 000$ to a hotel in Altay Region.
The main feature of this mechanic is that the competition is win-win. Each user who participates in the contest receives an incentive prize. And the main prize is drawn among those who have passed full registration and left their contact details.
Thus, we encourage users to share their contact details in order to compete for the main prize of the competition. And by giving each participant a bonus for registration, we help increase sales and, accordingly, profit.
Let's go directly to the case - New Year's give away from the hotel 👇🏻
1. To participate in the give away, it was necessary to fulfill 2 conditions: to be the follower of the hotel’s IG profile and to tag three friends in the comments.
2. In response to the user's comment, the chatbot sent him a DM, checked the subscription, and if the user was not a follower, he asked him to subscribe to complete the registration in the contest.
3. Then the chatbot registered the user in the give away, gave him a gift for participation - promo code and a special offer. After that, the user left his phone number to activate the promo code
Results 👇🏻
1. A contest post with a chatbot got about 1,600 comments in the first day and 3,500 comments during the entire duration of the contest.
2. Chatbot Contest Post Reached 8x More Audience than Other Posts
3. Engagement increased by 215%
4. This post earned more than 3 000 $ to the hotel
Client Feedback 👇🏻
We ordered a chatbot from Chatty for a give away in the tourism industry. We got crazy activity in the account and incredible results: + 900 subscribers in 2 weeks (was 1800 now 2700), reach increased by 226% in 2 weeks, received a financial result - 210,000 rubles. Instagram Automation with DM is cool! We want more!
How did you get such a result?
Our clients simply bought a ready-made chatbot from the Chatty Store and adapted it for themselves.
With the help of such a tool, it was possible to recoup the cost of a chatbot by 20 times and increase the number of potential customers by 1.5 times! But most importantly, they did not spend their precious time on it - they connected the ready-made chat bot and summed up the results - nothing more.
I want to warn you right away that by connecting a ready-made chat bot for a contest from Chatty Store, you will face only one problem - there will be so many applications that your sales department may not be able to cope, so you have to work hard! 😉
Chatbot for holding a contest in the comments was developed by the Chatty Store team specifically to automate Instagram contests.
The main advantage of our chatbots is that they do not require a lot of time and certain knowledge. Each chatbot has a detailed video instruction on how to use it, so even the most insecure Instagram user can handle it.
