Ambrosia - Cosmetic Brand Identity & Packaging Design

AMBROSIA CBD © 2026

ABOUT

Ambrosia is a Canadian-born, luxury bodycare brand designed around the profound synergy between progressive botanical science and intentional wellness rituals. Rooted in the concept of alchemical purity and the raw, pristine landscapes of the North, the brand merges high-performance cannabinoid formulations with an elevated sensory experience.

The project explores a minimal, uncompromising visual language, balancing strict technical credibility with a calm, editorial aesthetic. Every element of the collection is part of an interconnected ecosystem, created to transform daily bodycare into a grounding, meditative luxury.

THE CHALLENGE

The main challenge was to develop a cohesive high-end identity that communicates the grounding power of pure cannabinoid performance without relying on standard market clichés, greenwashing tropes, or medical typography. Another critical aspect was structuring an advanced, asymmetric product line—spanning from specialised body balms to high-precision topicals—that clearly differentiates specific benefits and application methods.

The ultimate goal was to maintain an unbreakable, unified premium identity across distinct premium materials like dark matte glass, raw aluminium, and soft-touch paper, creating a brand that feels exceptionally intentional, authoritative, and sophisticated at every consumer touchpoint.

Designer: Roberto De Simone © 2026

Brand Strategy | Visual Identity | Luxury Packaging Design

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Available for freelance projects and collaborations.