Brand Design for Artificial Cookies
Maria Leonor Nogueira
Brand design for an experimental cookie store
Artificial Cookies is a cookie brand that reinvents the classics with bold, modern flavors.
The problem
Most cookie brands play it safe, relying on nostalgic, classic flavors and predictable design.
The market lacks a brand that treats cookies as an exciting space for experimentation and originality.
The solution
Artificial Cookies reimagines the category by combining inventive, trend-driven flavors with a sharp, contemporary identity.
The brand is loud and unapologetic. It spotlights cookies with vibrant electric colors, Y2K-inspired graphics, and nods to Japanese ingredients. The result is a sharp, modern identity with a rocker edge that hits like a sugar rush.
Logo
Individual Cookie Packaging
Swag
Digital
Physical Store
Ad Drafts
Services
Brand Design
Merch Design
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Posted Aug 21, 2025
Identity for a conceptual cookie brand created to break away from the look and feel of traditional cookie labels.
