Working as an in-house designer for creative agencies, I've conceptualised and built brand identities that truly reflect the company values and positioning in the market. Being very detail oriented, and adaptable to the ever changing needs of businesses and how they appear to consumers. My experience developing brand identities from concept to asset roll out and application, as well as branding breakdowns, allows a smooth experience dependent on open communication in order to have a happy client with a well thought out and developed brand - that not only speaks to the company, but reaches their intended consumer.