Unbound Website Design
Ghulam Mohiuddin
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Posted Dec 25, 2025
Designed Unbound's website to highlight community focus and services.
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Timeline
Apr 20, 2025 - May 25, 2025
Clients
Freelance
Project Overview
Client Name: Unbound
Industry: Creative & Brand Experience / Digital Services
Project Scope: End-to-end website design for Unbound, including homepage storytelling, service highlights, community engagement features, portfolio showcases, and conversion-driven sections.
Duration: 5 weeks
The Challenge
Client’s Pain Points
Creative service brands often struggle to communicate their unique identity and value proposition in a crowded market.
Key differentiators like community focus, creative philosophy, and impactful work weren’t clearly expressed in the previous layout.
Visual storytelling lacked structure, making it hard for users to quickly grasp what Unbound offers and why it matters.
Goals
Position Unbound as a bold, community-driven creative brand with a distinct visual identity.
Communicate core services, values, and portfolio highlights in a way that feels energetic and intuitive.
Build trust and credibility through strategic storytelling and portfolio showcases.
Drive user engagement and lead generation via clear CTAs and accessible contact pathways.
The Solution
Design Approach
Hero Section: Introduced Unbound with a strong visual statement and concise value messaging, supported by a primary CTA to explore services.
Core Services: Used modular cards and bold typography to highlight key offerings such as brand strategy, creative direction, and collaborative workshops.
Visual Storytelling: Created immersive sections showcasing work samples, community events, and impactful outcomes to reinforce brand ethos.
Values & Philosophy: Designed a dedicated section that communicates Unbound’s approach — creative freedom, collaboration, and high-impact thinking.
Engagement Features: Integrated testimonials and partner logos to build credibility and social trust.
Conversion Focus: Strategically placed CTAs throughout the page to guide users from inspiration to inquiry or consultation.
Responsive Flow: Ensured a seamless experience across devices with clear hierarchies, visual breathing room, and interactive touches.
Key Improvements
Clarified Unbound’s unique value proposition with bold visual language and focused messaging.
Enhanced clarity for service offerings and creative philosophy through structured design patterns.
Strengthened credibility with curated portfolio highlights and community testimonials.
Improved conversion potential with well-placed CTAs and intuitive user pathways.
Client Feedback
“The redesigned Unbound site reflects who we are — bold, imaginative, and community-focused. It communicates our services and philosophy clearly, and visitors now engage with our content more deeply and confidently.”