Zion Shepherd
Project Spotlight: Aika - Artistry in Beauty Branding
Client: Aika
Objective: Develop an artistic and adaptable branding style for a company specializing in lash extensions, laser removal, and beauty services.
Approach: Our vision for Aika was to create a branding identity that reflected both the elegance and versatility of their services. Central to our design was a unique face logo, symbolizing beauty and sophistication. This logo was paired with various elements like flowers and intricate patterns, allowing for a dynamic range of applications across different mediums. Additionally, we developed multiple logo variations and color schemes to bolster brand visibility and appeal.
Outcome: The result is a distinctive and flexible branding identity for Aika. The combination of the elegant face logo with diverse artistic elements has allowed Aika’s brand to stand out in the beauty industry. The multiple logo variations and color palettes ensure that the brand remains vibrant and adaptable, suitable for various applications while maintaining a cohesive identity.
Impact: Aika's branding now exemplifies how bespoke design can elevate a brand's presence in a competitive market. The project showcases our ability to blend artistic creativity with strategic branding to create a memorable and impactful visual identity.