
Posted Aug 8, 2026
CAGE HEART — Premium E-commerce Experience About CAGE HEART is a bold online store at the intersection of MMA culture and premium streetwear. The goal was to balance aggressive "brutal" aesthetics with a seamless shopping experience. Design Strategy Visuals: "Total Black" theme for a premium, high-intensity feel. Typography: Bold Bebas Neue headlines vs clean Roboto UI. Identity: High-contrast red accents to drive conversions. My Role (Solo Project) Art Direction & Visual Identity UI/UX Design (Desktop & Mobile) Web Development Tools: Figma, Photoshop.