My task was expanding the the look and feel of images based on the existing brand guidelines. Previously the brand was largely black and white, so I soften and enlivened the feel of the imagery with tints and tones of the brand colors. I also set the tone of the photography with soft lighting and a more mid-range value scale. Projects include video, website design, product design, presentation decks, social images for LinkedIn and Twitter including posts, banners, and other collateral.
0 likes · 5 views · Oct 13, 2023
Evolving the brand assets including: visual design for mobile and web, video, social media graphics, infographics, presentations, etc.
