UPSTACK brand guidelines and website design

Theresa

Theresa Choi

Brand refresh

Updating the brand for better accessibility in design, consistency across touchpoints, and reimagining event marketing experiences with a focus on user experience. Establishing the use of typography as a recognizable branding choice, creating custom photo treatments to keep imagery on-brand.
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Posted Oct 13, 2023

Updating the brand for better accessibility in design, consistency across touchpoints, and reimagining event marketing experiences with a focus on user experien