Creation of the new Moschino, Alberta Ferretti, and Philosophy di Lorenzo Serafini websites :
• Drive long-term Web strategy using the latest best-in-class UX/UI
approaches that major on performance/conversions
• Identify strategic areas of design improvement
• Collaborate on the development of innovative, segment-relevant
omnichannel audience experiences and personalization strategies,
customizing messages to multiple customer segments and personas
• Translate the business case into a roadmap, providing structure
and order to the Web Development & Operations team