MUGG Coffee Shop Brand Identity Design :: Behance

Keren Jamgbadi

Playful Brand Identity Design for Café MUGG

Designing a light, abstract, and childlike Brand Identity and Design System for a hearty and homey little Café.
Bright and simple colors and photography for the coffee lovers who just want great flavors, great pastries, and a cozy space!
Custom hand-drawn logo and typography.
Memorable Brand Mark Logo designed to mimic a spilled cup of coffee held by cartoon-like hands that speaks to your inner child :)
Real world use cases of the brand identity in play.
Color scheme inspired by a simple rich cup of coffee.
Custom hand-drawn typography for social media posts and packaging design.
Which also complements the logo style perfectly!

And that's Café MUGG!

Thanks for viewing :)

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Posted Feb 25, 2024

Brand identity design for a playful space that embodies all things warm and homey. Cafe Mugg is playful, welcoming, and would bring your inner child to life!

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