(Concept) Nike Store Exploration

Matthew

Matthew Morrison

A concept for a Nike online shopping experience. It balances the use of color vs. the current signature clean Nike look. The idea is for the UI to bring in color based on context. If the product page is for a green shirt, the UI will bring in green or another complementary color to help pull the user into the environment while accentuating the product.
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Posted Mar 31, 2023

A concept for a Nike online shopping experience created by me. It balances the use of color vs. the current signature clean Nike look.